Collection: Etude HOUSE

ETUDE is a beloved South Korean beauty house known for blending playful creativity with refined innovation. Inspired by the elegance of musical “études,” the brand transforms everyday beauty routines into moments of artistry through vibrant pigments, soft textures, and skincare formulations that celebrate individuality. Guided by its “Life is Sweet” philosophy, ETUDE brings joy, colour, and confidence to every beauty lover.

From bestselling Moistfull Collagen skincare to its iconic Play Color Eyes palettes, ETUDE offers high-performance products that make self-expression effortless. With its heritage of craftsmanship and its modern, trend-forward spirit, ETUDE stands as a timeless favourite youthful, imaginative, and dedicated to revealing the most radiant version of you.

Etude-HOUSE My Seoul My Skin